Data Management Platform

With our first party DMP data, you rely on zero third-party cookies, enhance website visitor privacy, and build an audience which you can use and segment across multiple campaign and customer journeys.

Basic insight data includes gender, age and location. However, expanding with audience data from ProData DMP expands to include hundreds of data selects such as relationship status, presence of children or pets, hobbies and much more.

Using audience data and tying in real time intent from our A.I. predictive modeling engine further allows for reducing wasted media spend, increasing optimization and effective custom audience targeting.