Unrivaled Targeting

Our proprietary “A.I. Predictive Modeling Engine” analyzes online behavior in real-time to create custom audience targeting at an industry specific level of granularity.

This algorithm factors thousands of different trends and data points in real-time, to pinpoint your client’s specific audience with pinpoint accuracy.

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Unparalleled Coverage

Our “in-house” Data Management Platform (DMP) is one of the largest in the country with over 300 million consumer records.

With over 15 years in business, we’ve cultivated relationships with almost every major network.

This allows us to cover nearly 97% of all domestic, programmatic digital ad space – all deployed through our in-house Demand Side Platform (DSP) purpose built for high performance and scale.

  • “Cookie-Less” Targeting
  • Device Identifiers
  • Digital Fingerprints
  • Cross-Referenced IPs
  • Target a Consumer Across All Their Devices

Unprecedented Transparency

As one of the original recipients of the T.A.G.® Certified Against Fraud seal, we hold our platform to a higher standard. Additionally, we filter all traffic through Protected Media® & Cleartrust® fraud scoring platforms to virtually eliminate ad-fraud.

MORE ABOUT ANTI FRAUD

We are delighted to recognize ProData for achieving the rigorous standards necessary for TAG certification.
By adopting TAG’s industry best practices, ProData has demonstrated its strong commitment to the safety of its partners and the digital advertising ecosystem. We look forward to continuing to work with ProData to raise the bar for other companies to build a safe, transparent, and accountable supply chain.

Mike Zaneis, CEO, TAG

Results

With our advanced targeting and deployment algorithm, we produce results that feed the funnel to the highest programmatic ROI.

Our goal is a 1.5%-2.00% Click-Through-Ratio (nearly 3x the National Average).

Complimentary over-delivered impressions and retargeting is included with every programmatic campaign.

  • 15 years

    in business
  • 1100 agencies

    on the prodata platform
  • 1.5 campaigns

    successfully deployed
  • 300 million

    consumer records

We Check All the Boxes

  • NO Minimum Monthly Spend
  • Fully Managed, White Label Solutions
  • Robust Agency Portal
  • NO Long-Term Contracts
  • Tag Certified Against Fraud
  • White Label Dashboard & Reporting
  • NO Escrow/Deposit Requirements
  • Live Fraud Monitoring
  • Same Day Approval & Deployment
  • Flat-Rate, All-Inclusive CPM
  • Industry Leading CTR/ROI
  • Dedicated Account Manager & Support

The ProData Mission

Our goal is to bring transparency and efficiency to the digital advertising world through automation and simplicity.

ProData possesses the skills, experience and ability to fully execute all of your digital marketing initiatives in today’s competitive and ever-changing market.